Do We Still Need Offices in 2026?
Do we actually need offices in 2026? Or has the world of work become more nomadic, more fluid, and frankly more sensible? From my […]
Edwin Schofield's Journal
- I’m a Creative Capital Investor based in Farnham, UK. Here’s a short summary of what I do.
- This journal is my daily reflection on my work, progress, failures, and new ideas. Not the recycled theory you read everywhere else.
- I share real decisions, lessons, and strategies for entrepreneurs, marketers, and designers who want to build businesses, brands, and products that actually succeed.
- I don’t post on social media. My accounts exist, but everything points back here. This is the only place I write regularly.
- For all enquiries, email me: edwin@schofield.xyz. I read and reply to everything.
- I am dyslexic, so I use AI to help with spelling and grammar. I write every post in full myself, then put it through Google Gemini as a proofreader. You may notice some American spellings or the occasional em dash — I try to remove them all.
- There are no images in this journal; here is why.
Overcoming My Dyslexia to Finally Get Yazaroo Blogging Again
For well over a decade, I’ve been telling business owners the same thing: the best way to drive traffic to your website is through
Built-in Event Reviews for Comus
We’re thinking about building reviews into Comus. The idea is simple: if you buy a ticket to an event, you get a link a
Why Most Business Networking Is a Waste of Time
I find networking to be hit and miss. Mostly miss. The best networking I’ve ever done has never been labelled as networking. It’s been
Why Web Design Packages Don’t Work but Website Support Packages Do
Bundles are a great way to sell services. They simplify what can otherwise be a confusing offering, and they’re good for business because they
Why Admins Can’t Choose Their Own Passwords at Comus
People really don’t know what’s good for them. I tell clients all the time: use a password manager, and make every password unique and
Why This Journal Has No Images
I made a deliberate decision not to include images in this journal. Here are the reasons why: I’m a designer Most of my day-to-day
Fiscal Restraint Is the Difference Between Looking Successful and Being Successful
I have a good friend who has run a lot of businesses. He’s probably one of the smartest people I know. He’s interesting for
Software Development is one of the most frustraiting and agravating processes I have ever experienced
We built Comus from the ground up with a lot of things hard-coded and designed simply to work, not to follow best practice. That
The Risks of Relying on a Small Number of Large Clients for Your Business Revenue
The Agency Obsession With “Big” In the agency world, there’s a constant undercurrent of pressure to be servicing bigger clients, more famous clients, growing
What I Got Wrong with My Trademark Application and the Cost of the Error
As a brand guy, I’ve registered a few trademarks and I’ve advised clients on registering trademarks with the UK Intellectual Property Office. So when
2025 Was a Year of Building, Breaking, and Betting on Something Real
What a year. It was important, it was difficult, and it was uneven. Yazaroo 2025 was a proper rollercoaster for us. When work came
